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SeaChange Seafoods

More than thirty years ago, SeaChange Seafoods invented the category of traveller-friendly packaged smoked salmon. To differentiate them from an immediate swarm of reactionary discount imitators, we rebranded SeaChange with new packaging, point-of-purchase, an e-commerce-enabled website, online advertising, and extensive collateral.

(The salmon illustration was created by Haida artist Don Yeoman before our involvement).

Our Services

IDENTITY

PACKAGING

WEBSITE

SeaChange Seafoods visual identity

SeaChange Seafoods visual identity - tagline

SeaChange Seafoods visual identity - Haida Salmon artwork

SeaChange Seafoods visual identity - stationery

Seachange Website

SeaChange Seafoods visual identity - packaging

SeaChange Seafoods visual identity - packaging

SeaChange Seafoods visual identity - packaging

SeaChange Seafoods visual identity - packaging

SeaChange Seafoods visual identity - packaging

SeaChange Seafoods visual identity - graphic standards
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